I usually hate music videos. Its really hard for me to find a music video that i actually want to watch all the way through. They are usually just boring and not that cool, and i can be doing something else while listening to the song... music videos stop me from multitasking.
Every now and then I come across a video that absolutely blows my mind. Its never really the video that blows my mind, but usually the amount of effort that goes into making the video.
With that said... finally Coldplay did something that makes them look like a real band again, instead of Chris Martin just making an ass of himself. Check it!